At Mbhekeni Brand Promotions we create brand experiences. Whether it’s a product launch or a corporate event, we make sure your audience lives your brand through a great, interactive experience that makes them really understand what you are all about. Mbhekeni was founded with the aim of enhancing the high tech marketing and promotional industries with human interaction and experiences of the sort that have become rare in our world of generic corporate events. At Mbhekeni we specialise in brand promotions, experiences and launches, and our overriding aim is to ensure your client sees you… as you want to be seen. Our unique range of experiential activities – backed by an extensive network of industry leading service providers – can be tailored to suit your strategic needs. At Mbhekeni, anything is possible.
Our offering is broken into 4 core categories:
- Brand promotions
- Brand launches
- Event management
- Publicity & PR
- Artist management
Brand Promotions
Mbhekeni promotions are conducted in the places where you target market actually is. From taxi ranks to universities to trendy eating districts, we give you the opportunity to communicate directly with your audience through our energetic team of well trained promoters who understand what it means to live the brand. Potential brand ambassadors will be identified and targeted by our promoters, while activity at your point of sale area is always our concern.
Brand Launches
Whether you are introducing a new brand or rebranding an existing concern, we want to ensure that your customers know about you, and understand what your brand is all about. We get your target audience to your event, and make sure they are in a receptive state of mind. From competitions to hip hop poets, traditional storytelling and dancing and industrial theatre, Mbhekeni specialises in blending urban and traditional South Africa to deliver compelling 21st century experiences.
Event Management
From corporate networking sessions to cocktail functions for clients, at Mbhekeni we take the time and effort to ensure that your events are anything but conventional and avoid the current ‘conference centre plague’. Network at an art exhibition in the inner city; introduce your clients to township communities or golfing.
Publicity
Media is a very powerful tool in marketing the business. At Mbhekeni, we ensure that you reach your target audience by positioning our publicity to the right electronic, print and web and tailor make our publicity drive to suit your needs. We’ll make it happen.
Our Team
Prior to launching Mbhekeni, Thembi Ndimande co-founded a young, 100% female and black owned events management. Thembi worked on accounts such as the Department of Trade and Industry National Business Road Shows (SMMEs), Presidential Imbizos (Dept of Education), Engen launches (Gauteng / Mpumalanga), Brandhouse, National Productivity Institute, National Empowerment Fund, Unity Design, SAB. Founding Mbhekeni in 2006, Ndimande developed an extensive network of creative service providers, offering clients access to some of the most talented, vibrant and professional creative minds in the business.
Our clients that we have worked with
BP
Mbhekeni has successfully launched the interactive expo and promotion for BP that is being rolled out to low income households in the south western townships in Gauteng.
Productivity SA (Formerly National Productivity Institute)
We are currently managing the national service provider workshops for Productivity SA in all nine provinces for 2007/8.
Jamming Sundays
We are currently planning a launch of Jazz Sunday Experiences in Gauteng, with a target audience of 1500 guests that will be dazzled by South Africa’s great Jazz Giant. This monthly event targets the crème de la crème of South African Society.
Krazy Boyz
Mbhekeni has ensured that this digital agency is known by its target audience through the media coverage in both local and national media.
Soweto Business Guide
We have created brand awareness for SOWETO Business Guide through publicity. SOWETO Business Guide is now an indispensable platform for businesses to advertise and network.
Ikageng Solutions
Mbhekeni Brand Promotions has been appointed to manage publicity and events for this growing web design and branding company.
City of Tshwane
Mbhekeni Brand Promotion has been appointed to write and update content for the Tshwane website.
SAA
We have managed to provide corporate content to SAA in-flight magazine, Sawubona providing insight into the world of entrepreneurship.
Black Like Me
Publicity in the following media – Business Report, Kaya Fm, CNBC Africa
Krazyboyz Digital
Publicity in the following media – SABC 2, SABC 3, Morning Live, the popular Sunday Times Metro’s Backpage and Bizcommunity.
Le Figure
We launched a nail, beauty and spa shop in Mondeor, South of Johannesburg.
Service Provider Relationships
Our service provider relationships operate across an extended network of Johannesburg based creative professionals, including:
Unity Gallery – Poets, performing artists, corporate gifts, fine artists, graffiti artists, exhibitions, urban experiences
Nanu Media & Systems – Brand identity, CI & logo development, graphic design, annual reports, invites, brochures and content management system-driven websites (CMS)
BKO Magazine – Township brand ambassadors, word-shops, workshops,
Publicity Stunt Entertainment – An artist management company.